CRO Tricks of The Trade

23 Exit Popup Hacks That’ll Make You More Money

Remember those annoying, ugly, blinking grey boxes that popped up only after you’d already clicked the “X” to close the window?   As annoying as they are, it’s important not to be too quick to write off this theory as a whole. Here’s why: When you take advantage of technology’s ability to predict when someone’s moving their cursor to close the tab, you can break that pattern (the strategy is literally called pattern interrupt) to have them start thinking about something else.

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