CRO Tricks of The Trade

7 eCommerce Site Mistakes to Get Rid of in 2016

Featured products on the homepage. Rotating banners. Backgrounds that add “personality.”

Most of those in the online marketing field understand why these are used by a ton of sites, and some of us know why these aren’t helpful when you put on your usability glasses.

But they’re there, even if you’re seeing slightly fewer of them now.

Here are the 7 things we hope to see less of in eCommerce sites 2016.

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